September 8, 2010

Are Your Business Mailings Guilty of This?

I read an article today that covered the issues I’ve thought about quite a bit lately when it comes to all the messages I willingly sign up for that land in my inbox.  It’s comforting to know I am not alone about some of the things that  drive me crazy about business mailings.

I’m not as mad as hell as the author of this article is,  but I do wonder why these issues are still necessary to point out — they all seem like common sense things to NOT do.  And, it is usually one or more of these things that cause me to unsubscribe sooner than later.

I guess if I were to choose one point out of all those mentioned it would be about too many mailings.   E-mail me too much and not have a focused and relevant message and I jump for unsubscribe — I just don’t have the time.  I’d rather not hear from you than have you e-mail me because you think you should on a specified schedule.

Check this article out and see if your business mailings are guilty of any of these mistakes. And, if you are, time for some change!

Stop the Madness — More Email Practices That Deserve To Die

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Some More Info for You:

  1. Opt-in E-mail Best Practices
  2. How to Handle Errors in Mailings
  3. The “Need” for Business E-mail Etiquette?
  4. Business Card = E-mail Opt In?
  5. Warning Will Robinson! E-mail Requsting Phone Call

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