A site visitor was curious and pondered: You claim we should create our business e-mails the same as if they were on our business letterhead. After my closing (Sincerely,) am I supposed to include my actual handwritten signature like I do on off-line business letterhead, before my signature file? No, you are not supposed to include your actual … [Read more...]
Business E-mail Open Rates on the Decline?
July 8, 2011 By Leave a Comment
The main thrust of this site is to ensure that your Business E-mails are credible, intelligent and give the professional impression you need to be effective in your company's electronic communications. A recent study which tracked 3 Billion e-mails from 100 companies in nine different industries reflected that email open rates declined to an … [Read more...]
Business E-mail and Emphasis
January 28, 2011 By Leave a Comment
I receive on average 8-10 e-mail each week asking if bolding or changing font color to red is the same a yelling or screaming. Is it the same as using all caps? It can be. Most who ask me these questions are trying to interpret what the person who sent them an e-mail really meant. They aren't sure and don't want to assume. But they know. … [Read more...]
In Business E-mails Does Size Matter?
August 10, 2010 By 4 Comments
Does font size in business e-mail matter? What if you receive an e-mail where the font is much larger than normal? Or only certain words or phrases are larger? You've seen me type it before and I'll do it again -- if you wouldn't do it on business letterhead, don't do it in business e-mail! Any text larger than the rest of the e-mail … [Read more...]
How Long Should Busines E-mails Be?
May 21, 2010 By Leave a Comment
As long as you can communicate clearly and succinctly. For most this is only a couple of paragraphs. Many times picking up the phone and discussing the issues at hand is much more efficient and effective than typing endless commentary that may not get to the heart of topic or actually create more questions than provide answers. It is a rare … [Read more...]
How to Check Your E-mail Spamminess
March 9, 2010 By Leave a Comment
Being I've posted about how your e-mail can be blocked if you do spammy things. Outside of following my recommendations, a bunch of folks have e-mailed me privately that they still are experiencing their e-mails being blocked. That means they are still sending spammy e-mails. Over the past year, I've experienced even my plain text, no graphics … [Read more...]
Business E-mail Replies: Take Time to Cool Off
February 4, 2010 By 2 Comments
Misunderstandings abound in e-mail. Many times simply due to one side not taking the time to ensure that their message and intent is clear, while the other side reads into the e-mail things that may not be there. In my experience, when it comes to business, there will be those who assume they can whip off an e-mail in the midst of their … [Read more...]
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