This week I've had more than a handful of folks e-mail me with dilemmas that had to do with interpreting what someone "meant" in a business e-mail they received. When the verbiage they were upset about was provided to me, in most cases I didn't have the same take or reaction. In regard to one particular e-mail, I had proportionally the opposite … [Read more...]
How to Send a Business for Sale E-mail Notice
August 18, 2010 By 2 Comments
A site visitor was curious and pondered:My business partner and I are selling our small company. We have a group of companies in our industry who we'd like to e-mail, announcing we are for sale. Our sell sheet is finished, but we're not sure what to write in the actual e-mail message (cover letter). Obviously we want to keep it short - but how should … [Read more...]
In Business E-mails Does Size Matter?
August 10, 2010 By 4 Comments
Does font size in business e-mail matter? What if you receive an e-mail where the font is much larger than normal? Or only certain words or phrases are larger? You've seen me type it before and I'll do it again -- if you wouldn't do it on business letterhead, don't do it in business e-mail! Any text larger than the rest of the e-mail text … [Read more...]
Opt-in E-mail Best Practices
July 6, 2010 By Leave a Comment
With all the spam taking over out inboxes, legit businesses are increasingly including (as they should) opt-in and double opt-in systems to ensure that those who request their newsletters or updates actually are the person behind the e-mail address. What surprises me is how many business owners I work with want to use e-mail marketing as part of … [Read more...]
Business E-mail Time Management
June 16, 2010 By Leave a Comment
Responding promptly to your e-mails is simply the courteous thing to do and reflects your ability to run an efficient, reliable and service-oriented business. We are all busy and pressed for time making it necessary to prioritize how we spend our business day. There is no excuse, however, when it comes to your business e-mail to completely ignore … [Read more...]
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