A concerned site visitor comments:
“Do we overuse e-mail as a business communication medium? In many instances, e-mail is the “easy approach” but not necessarily the best approach.”
Yes, we are. Many choose to take the lazy, easy way out and not pick up the telephone or have an in-person meeting when that is what is called for or best for the situation at hand.
E-mail is easy. Hit a few keys and off your message goes. Even after 2 decades of e-mail being available to the average user there are still a good portion of users that still do not even make the minor efforts necessary to communicate with clarity or to use e-mail properly for the sake of their business!
E-mail is just one of many business communication options. Don’t forget about the telephone or the oh-so-important in person meeting that back in the day solidified many partnerships. Guess what? They still do!
When e-mailing for business, it is up to each individual’s discretion and business savvy to know when and how to use it for any particular situation. In business, it is the extra effort in everything (not just e-mail) that will separate the winners from the losers. Integrating e-mail etiquette into your business communications will contribute to your ability to form long term mutually successful partnerships rather than being the name that solicits a groan when displayed within an inbox.
Those who truly understand business relationships will not fall into the e-mail everything trap. They know when to pick up the phone. They know when to call a meeting. They know when to go over and talk to a coworker about an issue instead of Cc’ing (or worse BCc’ing) the boss.
Be a smartie and recognize when you are using e-mail as the easy way out and instead, pick up the phone.