Something I discuss quite a bit over on my consulting site is the importance of the conversation when it comes to social media networking. Let's look at some definitions: Networking: a supportive system of sharing information and services … [Read more...]
How to “Cold Call” Through Websites
I have a bunch of sites and therefore I get a lot of email through my contact forms. It is amazing to me the lack of attention and detail in many of the inquiries that I receive. Today I'll share with you the dos and don'ts of making first … [Read more...]
Nefarious Business Email Tactics
UPDATE 05.04.17: You may have experienced the latest trickery -- an invitation to view a Google Doc. A very legitimate email invites you to login at a very impressive fake Google login page and view the doc. What caught my eye was the email was … [Read more...]
CAN-SPAM and Your Holiday Business Email Marketing
CAN-SPAM is not luncheon meat. It's the law. The law that determines if you are a spammer or not. The Holidays are near as evidenced by my posting website tips to prepare for the upcoming Holidays on my consulting site. At the same time, I … [Read more...]
4 New Excellent Tips on Customer Surveying Via Email
Every single company wants a good customer survey that will successfully help them in gaining their clients’ input and feedback. Unfortunately, not many understand the subtle nuances that can stop them from being ignored, deleted, or, worse, marked … [Read more...]
Dr., Mr., Ms., Mrs., First Name, Last Name
This is one of the topics I get contacted about most. How the heck do you address contacts you don't know in a business e-mail? The Simple Answer: It all depends on your relationship and if or how well you know the person. The Extended … [Read more...]
5 Reasons Why Your Business Emails Receive No Replies
I probably get more e-mail than most. I have numerous websites, clients and more business social profiles, to be honest, than I can handle. So, I'm pretty busy. As of late I found that I really don't have the time, or the inclination to make the … [Read more...]
When is Spam Not Spam?
First, let's note the official definition of spam: Simple Definition of spam : e-mail that is not wanted : e-mail that is sent to large numbers of people and that consists mostly of advertising Full Definition of spam : … [Read more...]