Business email will continue to be an essential business communication tool in 2024. However, many business emailers need help seeing the difference between their business email communications and those to family and friends.
When I started writing about these topics almost 30 years ago, I did think this would be a limited-time engagement. But that turned out not to be the case. Folks new to business are creating startups all the time. The guidance provided on the topic of Business Email Etiquette, I’ve been told, has been invaluable. So I soldier on.
Let’s first review the difference between business and personal email communication styles. This is where many new to business email communications assume email is “informal” and overlook the critical difference.
Business vs. Personal Email Styles
Business and personal email differ in their tone, purpose, content, format, and security. Understanding these differences and adapting your communication style can help ensure that you communicate effectively and professionally in both personal and business contexts.
Still Writing About Business Email in 2024?
I received an email this week asking why I was still typing about “old news.” They were intimating that everyone knew all of this information already. They even stated they felt it was unnecessary to dedicate an entire website to the topic.
Well, that’s not what I see in my inbox. Instead, I still see emails from “business folks” who, in 2024, do not realize the importance of style, content, and professionalism in their business emails. And I get asked questions and help direct folks in the right direction daily.
So why am I still writing about every angle of Business Email Etiquette?
And along with all of the above are nuances and skills that need to be developed to use email properly and effectively, specifically for business. So that’s what I’m here to help with.
Hone Your Skills and Thrive
So, it’s clear that business email is an essential tool for businesses in 2024, providing a professional, efficient, and convenient way to communicate with customers, partners, and other stakeholders while facilitating record-keeping, marketing, and other business operations.
Knowing the difference and communicating with that in mind can make a difference in attracting and keeping mutually beneficial business relationships and partnerships. That’s not going to change for a long while to come.
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